Pasta and Pizza! The main characters of this adventure and our role to bring all the values in front. All Italian and traditional pasta and pizza chain restaurant was touched by our modern typeface and joyful colours.Brand strategy,visual identity, narrative and taglines for a new restaurant concept. Bee Bee Lab also redesigned the website, signage and other collateral for the restaurants. The website is both appealing and informative, marrying the Italian and traditional nature of the identity with a simple and functional user experience.